by johnireland | The Book Shelf
Simon Sinek’s Start with Why makes one powerful argument: the most inspiring leaders and organisations communicate from the inside out. They start with purpose — the why — before the how and the what. The Golden Circle framework has three layers. At the centre...
by johnireland | Articles
The Book Simon Sinek’s Start with Why was published in 2009 and has sold over a million copies worldwide. It began as a TED Talk — now the third most-viewed TED Talk in history with over 60 million views — and makes a deceptively simple argument: the most...
