Most of the business owners I sit down with aren’t unfit. They walk the dog, they might even get to the gym twice a week. What catches up with them is the bit in between — the six or seven hours of back-to-back calls, spreadsheets and emails where nobody moves from the chair. That’s the part nobody trains for, and it’s the part that actually shapes how you feel by four o’clock.
The problem isn’t exercise, it’s the sitting in between
If you’ve built a business, you know what a heavy day looks like: calls stacked from nine to one, lunch eaten at the desk, then more calls, then the school run, then trying to find twenty minutes for the emails you didn’t get to. Somewhere in there you stood up to make a cup of tea and that was it for movement.
The evidence on any single trick — standing desks, fidgeting, a five-minute stretch — is honestly a bit thin on its own. Nobody can promise you that one habit will transform your health. What the mainstream UK public health guidance does say, consistently, is that adults should aim for at least 150 minutes of moderate activity a week, do some strength work on two days, and — separately from that — break up long periods of sitting. That last bit is the one desk-bound owners miss, because it isn’t about adding a session to your calendar. It’s about not staying still for three hours straight.
Think about a fairly typical Tuesday. Nine o’clock, a call with a supplier. Nine thirty, a call with your accountant. Ten, back-to-back internal meetings until midday. You grab a sandwich and eat it while replying to emails, then it’s straight into the afternoon’s calls. By the time you look up, it’s gone four and you’ve been sat in more or less the same position, in the same chair, for the best part of seven hours. That’s the pattern I hear about again and again from owners in their fifties and sixties — not laziness, just a diary that never leaves a gap.
What a long, unbroken stretch of sitting actually feels like
You know the feeling even if you’ve never put a name to it: the 3pm fog, the stiff lower back when you finally stand up for the school run, the sense that your concentration has quietly slid away sometime after lunch. That’s not a mystery illness and it’s not laziness. It’s fairly ordinary, and it’s exactly what a desk-bound day tends to produce. The point of this article isn’t to alarm you about it — it’s to say there’s a simple, unglamorous way to take the edge off it, and it costs you nothing but a bit of habit-building.
I’d say the same thing I say about most things in this line of work: speak to your GP before making any big changes, especially if you already have a health condition. Nothing here is medical advice — it’s just what tends to help people get through a working day feeling less flattened by it.
It’s worth saying plainly: this isn’t about diagnosing anything. I’m not a doctor and this isn’t medical advice. What I’m describing is the ordinary, unremarkable tiredness that comes from staying still for too long, the kind almost everyone who works at a desk will recognise. If something feels more serious than that, or you have an existing health condition, the right person to talk to is your GP, not a wellness article.
Movement snacks — two or three minutes, every half hour or so
This is the idea I’d actually try first, because it fits around a diary rather than fighting it. Every thirty minutes or so, stand up. Walk to the kettle and back. Do a few stretches by the window. Two or three minutes is enough — you’re not trying to get your heart rate up, you’re just interrupting the stillness. If you’ve got back-to-back calls, that might mean standing during the thirty seconds before the next one dials in, or taking the last two minutes of a call standing rather than sitting.
It sounds too small to matter. It probably is small on its own. But most owners I know don’t need one dramatic change — they need something they’ll actually still be doing in March. A two-minute habit repeated a dozen times a day survives busy weeks. A gym plan often doesn’t.
A few practical ways to make this stick: set a quiet timer or use a calendar reminder rather than relying on willpower, because willpower tends to run out by Wednesday. Keep a kettle or a water bottle somewhere that means you have to get up to use it. If you’re on a video call, there’s often no real reason your camera needs to be pointed at a seated you — plenty of people now stand for at least part of a call, and nobody thinks anything of it.
The short walk after a meal, and calls on your feet
If you only take one thing from this, take this one: a short walk after lunch, even round the block or up and down the drive, is probably the easiest habit of the lot to keep. It doesn’t need kit, it doesn’t need planning, and it gives you a natural break between the morning’s calls and the afternoon’s. Ten minutes is plenty.
The second easy one is taking phone calls standing up, or walking round the garden or the office while you’re on them. Most calls don’t need a screen. If you’ve got one that’s audio-only, that’s a free ten or twenty minutes of movement you’d otherwise have spent sitting.
And take a proper lunch break away from the desk if you possibly can. Even fifteen minutes eating somewhere other than in front of the monitor changes the shape of the day — you come back to the afternoon rather than sliding straight through it.
If your afternoons are genuinely too packed for a lunch break away from the desk, even five minutes standing by a window with a cup of tea is better than nothing. The aim isn’t perfection — it’s giving your body and your concentration a chance to reset before the next stretch of calls.
Stairs, and why consistency beats any single trick
Stairs are the last easy win. If your office or your house has them, use them properly rather than treating them as an obstacle between you and the lift. None of this is dramatic. None of it will show up on a fitness tracker as a big win. That’s rather the point — the goal isn’t a personal best, it’s a working day that doesn’t leave you flat by four o’clock.
What actually moves the needle is doing a handful of these things most days, not doing one of them perfectly for a fortnight and then giving up. If you break up your sitting a few times a day, take a walk after lunch when you can, and use the stairs, you’ll likely notice the difference less in how you look and more in how the last two hours of your working day feel.
Why this matters more at 45 and 50 than it did at 30
Since 1996, three decades of meeting business owners has taught me that the ones who make good decisions — about the business, about the family, about the paperwork that’s been sitting on the list for years — tend to be the ones who aren’t running on empty by mid-afternoon. It’s not a coincidence. A clear head at 4pm is a completely different starting point to a foggy one, and it’s usually the clear-headed afternoons when people finally get round to the conversations they’ve been putting off.
The link to the things that have been on your list
I mention this because it’s exactly the pattern I see with Wills and family conversations. They’re rarely urgent, so they get pushed to the bottom of an already full day, and a foggy 4pm is not when anyone tackles something that needs a clear head and a bit of thought. If you’ve been meaning to sort your Will, talk to your family about your wishes, or simply check that what you’ve already got in place still reflects your life, a calmer, less depleted afternoon is often when that finally happens.
If today’s one of those days where you’ve actually got a clear head, it might be worth using ten minutes of it to book a Discovery Call. It’s a relaxed, no-obligation conversation about where things stand and what, if anything, needs attention. You can book one at https://www.thelegacywillscompany.co.uk/discovery-call/.
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Six short reads each week on tax, Wills, family wealth and running a business, from John Ireland. Since 1996, three decades of protecting families.